We spoke with Dr. Roy Jensen, Director of the University of Kansas Cancer Center & Susan Braun, CEO of the V Foundation on their groundbreaking partnership, Erik Nilsen, Executive Director of the Baseball Assistance Team, ran down the top plays in sports philanthropy, and brought you new MVPs in this month's edition.
Chrissy McEwan is originally from Ontario, Canada and has been living in Athens, Ohio for two years. In 2015, she graduated from Wilfrid Laurier University where she had the opportunity to work four different jobs within the university’s athletic department. As a former competitive basketball and soccer player, sport has always been central to her life.
In 2016, Chrissy graduated with her Masters of Science in Recreation and Sport Sciences. She is currently doing her Masters in Sports Administration with the hopes of working in community development for a professional sports team. Chrissy aspires to use sport as a catalyst for social change through both her professional goals and philanthropic initiatives.
In 2011, Chrissy first realized her passion for philanthropy when she went to Kenya, Africa to build a schoolhouse and teach physical education classes. She then began to work for a non-profit organization, leading university students to Dominican Republic to build homes for families in need. After going on multiple volunteer trips, she has experienced firsthand the positive impact sport can have on a community.
Moving forward in her philanthropic pursuits, she has begun planning the first ever hybrid trip with a close friend. Along with building a house, the trip will involve positively impacting the community through running a sports camp as well as refurbishing or building a court, diamond or field. Their long-term goal is to someday start their own non-profit organization that focuses on using sport in developing countries as a platform for positive change.
Writer & host
After years in the corporate world, Sunny Cadwallader turned her life-long love of and participation in sports into a career as a writer and social media coordinator in 2012. Through her blog, CadChica Sports, Sunny was one of the first to focus on the intersection of sports and social media.
Jumping from the corporate world into sports is no easy task. Sunny used Twitter to make both local and national connections. While working locally, Sunny was discovered by ESPN for a new, cutting edge late-night show called UNITE. Ahead of its time, UNITE brought the social conversation and viral videos to tv before it was the norm.
Post-ESPN, Sunny became a contributor to sites like The Shadow League and The Sporting Nation. Writing on sports, race and culture, Sunny brought the oft-ignored Latina and bi-racial perspective to the conversation. She also is a Manager of Curation/Content, QA and Projects with SportsManias.
On social media since 2008, Sunny has seen the good, bad and ugly of social media. As a wife, mom and nana plus a passion for kids, Sunny knows the importance of promoting the positive of sports. Although not the creator of the #SportsDoingGood hashtag, she is one of the biggest advocates of it on Twitter.
“Negativity breeds negativity,” says Sunny. “There is so much good done through sport, but far too often we in the media get caught up in the negative. I've seen first hand how sport can bring people of all races, ethnicities, cultures and genders together. Many are longing to hear the good amidst the echo chambers of social media. That's what #SportsDoingGood is to me.”
Making a difference for the next generation of youth is important to Sunny. From sharing a simple hashtag or working with a #SportsDoingGood organization in the future, Sunny's hope is that others will use their influence to shine a light on the positive side of sports.
all sports united
Alan Pavlosky is an experienced business manager in the professional sports industry. Over the past 30 years, Pavlosky worked with hundreds of athletes and celebrities helping them create branding and marketing programs. In 2011, he transitioned full time into sports philanthropy when he co-founded nonprofit “All Sports United”. All Sports United was established to facilitate collaboration between sports, business and philanthropy. The intention is to utilize all three platforms to affect social change and serve the greater good.
All Sports United’s signature initiative is “All Stars of Giving” in which philanthropic sports personalities are nominated by the public to participate in a social media campaign that recognizes outstanding philanthropic contributions in sports. The top ten finalists are determined by fan voting, then a selection committee chooses the award winner. In its fifth year, the 2017 award was presented to Hannah Storm from ESPN for her inspirational work funding surgeries for children suffering from vascular anomalies. The goal of this campaign is to benefit the greater good and inspire more sports personalities to participate in philanthropy work.
Alan is a vegan and a passionate advocate for social justice and animal rights.
MBA/MSA Graduate Student
Nicole Galli is a student at Ohio University in the Masters of Business Administration and Masters of Sports Administration program. She completed her undergraduate degree at Wilfrid Laurier University in Ontario, Canada where she worked for the university’s athletic department. She then worked at Maple Leaf Sports and Entertainment in the Ticketing Sales and Service department as an Account Specialist. There, some of the work she did gave her exposure to philanthropy initiatives in professional sport through the MLSE Foundation.
In 2012, Nicole first realized the importance of philanthropic initiatives in sport. She travelled to the Dominican Republic to build a home for a family in need. While there, she realized how sport could bring a community together and encourage equality and learning amongst youth.
Now, after multiple trips to communities in the Dominican Republic, she is working with a close friend to plan a trip that will incorporate building or refurbishing a sports court or field, alongside building a home. Through this, they have the future goal of creating a non-profit organization that will create social change through sport in communities in developing countries.