Together, WME-IMG and UNICEF commit to support humanitarian projects around the world.
One of the largest worldwide agencies has partnered with UNICEF to help create and distribute content that promotes humanitarian causes. This partnership will provide vast resources, expertise and connections to the experts to help expand UNICEF’s vision.
WME-IMG co-CEOs Ari Emanuel and Patrick Whitesell said in a joint statement, "WME-IMG's employees work with some of the world's greatest influencers, brands and storytellers, all of whom care deeply about the welfare of our next generation. Through this partnership, we will mobilize our global network to ignite action around UNICEF's most pressing issues, encouraging people to get — and stay — involved." UNICEF will have access to the agency’s pool of talent and clients that aligns with the non-profits mission.
According to the Hollywood Reporter, the WME-IMG Foundation will continue its community outreach to its partnerships in cities across the country, but the UNICEF partnership is the first that will work with a charity on an international scale. This is important because it helps WME-IMG have a philanthropic reach both nationally and internationally in the areas where it currently does business.
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